Chipotle Opens First Restaurant in Mexico on Thursday in Nuevo León
Chipotle will open its first restaurant in Mexico on Thursday in San Pedro Garza García, Nuevo León.
CEO Scott Boatwright called the launch a milestone for the chain’s global strategy, stating that Chipotle is betting on its menu to appeal to Mexican consumers while acknowledging the country’s culinary heritage.
From the sources (6 posts)
@bloombergtv"We believe Mexico is a really important milestone for our great brand as we continue to lean into our global strategy. It’s an important country for us, we recognize and admire the culinary heritage that is a part of the Mexican culture,"
@businessChipotle is heading south of the border to plant its next flag, betting that the American brand's menu will appeal to Mexican consumers
@stockmktnewzCipotle $CMG just said that its first Chipotle restaurant in Mexico 🇲🇽 will open on Thursday in San Pedro Garza García, Nuevo León
@cnbcChipotle is opening its first restaurant in Mexico
@polymarketmoneyJUST IN: Chipotle will open its first Mexico location Thursday in San Pedro Garza García.
@thestalwartChipotle is opening up its first location in Mexico